The strategy is very different from that employed by the prime minister, who has said he wants politics to intrude less in people’s lives, and sometimes goes several days without doing a public appearance.
Is that really true? I glance at the Live Politics most days and seems like Starmer's out there doing something a lot of the time, not least meeting other European leaders (not that the BTL goons seem to notice).
The "Trump" comparison seems like a fairly throwaway line about the need for a more direct style, as they see it. Nobody is on the record supporting Trump policies on trade, tax, climate or anything else. But when you want to make a point, you use examples that people know about and assume they're bright enough to see which part of the comparison you're actually talking about.